Hierarchy of HR Jobs

HR stands for Human Resources and is one of the most important and vital administrative rank in the industry. These are the dedicated professionals who are responsible to take care of the human resources department for any corporation. The head of the HR department always reports directly to the chief executive officer. This is basically…

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The AIDA Process in Advertising

Several advertising formulas are in existence today but one of the most commonly used is the acronym AIDA — Attention, Interest, Desire and Action. This refers to specific techniques necessary to implement when creating an ad. Correctly combine these four components in an ad campaign, and you can accomplish your advertising and marketing objectives. Attention…

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Primary Responsibilities of a Human Resource Manager

Similar to other department managers, a human resource manager has two basic functions: overseeing department functions and managing employees. For this reason, a human resources manager must be well-versed in each of the human resources disciplines – compensation and benefits, training and development, employee relations, and recruitment and selection. Core competencies HR managers have are…

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Why Your Compensation Management is Failing to Attract and Retain

Compensation – it is so tightly connected with performance management, attraction and retention. Yet, all of these processes are incredibly disjointed. Ventana research revealed the top goals for compensation management among the companies they studied are to better align the workforce to strategy and goals while improving efficiency. Human capital is your organization’s most important…

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